ONE As you watch and listen, write down words and phrases that you think represent what you know about agriculture. Write down one or two agriculture facts that you didn’t know before.

TWO Consider these research findings from Agriculture and Agri-Food Canada. What do you think these findings mean for consumers and farmers? What would you like to ask a farmer? Share your thinking with a classmate.

• Public opinion surveys conducted in 2018 for Agriculture and Agri-Food Canada found that Canadians have concerns as well as a lack of knowledge and awareness about agriculture. 
• The surveys also found that awareness of and familiarity with Canada’s agriculture and food products is generally low, particularly in urban areas.
• Despite this lack of awareness, impressions of Canada’s farmers are overwhelmingly favourable.

Agriculture and Agri-Food Canada (2018). Public Opinion Research with Canadians Qualitative Research on Agricultural Education – Research Report. 

THREE Focus your learning by assessing your own knowledge and thinking about what interests you. What questions can you ask that will help you find out more about agriculture in Alberta, Canada and globally?